Every business owner wants their website to be the best. They want it to rank highly in search engine results, and they want people to buy from them. But what if your site is not user-friendly? What if your website visitors are lost as soon as they visit because you've failed to consider their needs? Then your site will fail, no matter how great it used to be before. In this blog post, we'll discuss how you can make your website more user-friendly with a few simple steps that anyone could follow!
#1 Offer various payment methods
The first thing you should do is offer various payment methods. People want to know that they can use whatever method they prefer, and if your website only has one or two options, it will look like a rip-off. This might deter people from wanting to make purchases on your site at all!
Offer such things as credit cards, ecommerce API available here, debit cards and PayPal so that people can pay using whichever method they prefer.
Also, include fees for each of these payment options upfront to avoid any confusion over price. Of course, you will also want to make sure your website's interface is easy enough to use so that people don't get lost trying to figure out how it works!
#2 Have a responsive site
A responsive site is one that changes its layout depending on the screen size of the device being used to view it. So, if someone were to visit your website from a phone, it would automatically resize to fit the smaller screen and look good doing so. This is important because more and more people are using mobile devices to access websites – especially since many businesses now have an app that can be used on phones.
You don't want people to have a bad experience when visiting your website simply because you haven't made it responsive! By visiting sites such as pagespeedplus.com, you can monitor the performance of your site in the eyes of search engines to ensure it is ranking highly and user-friendly. It's easy enough these days to create a responsive site, and there are plenty of tutorials out there that can help you do so.
#3 Include your contact details prominently
Including your contact details prominently is essential, especially if someone wants to get in touch with you. They shouldn't have to search for your email address or phone number – they should be able to find it easily on every page of your website. This way, people won't feel like they're being ignored and will be more likely to contact you if they need help or have a question.
Make sure that all of your contact information is up-to-date and easy to read. If the text is too small or difficult to see, people might not even bother trying to find it! You can also use icons instead of text if you want, but just make sure that they're easy to understand.
#4 Ensure your website is attractive
You'll also want to make sure your website is attractive. This doesn't mean that it has to be flashy – in fact, simplicity is often best. But it would be best if you choose a colour scheme and layout that are easy on the eyes and make sense visually. People will be more likely to stay on your site if it's pleasing to look at, so take the time to experiment until you find something that works well for you.
You don't have to change everything all at once – start with one or two of these tips and see how your website visitors react. If they seem happy and satisfied with their experience, then continue doing what you're doing! But if there are still some areas that need improvement, don't be afraid to make changes. The most important thing is that your website works well for your visitors and makes their lives easier.
#5 Insert a search bar
A search bar is a great way to help people find the information they're looking for on your website. It's especially helpful if your website has a lot of content, and it can be challenging to find what you're looking for without one. Make sure that your search bar is easy to spot and use.
For example, don't make people scroll through a bunch of menus in order to find it – put it front and centre so that everyone can see it. And remember to keep your search results accurate! For example, if someone types in 'shoes' and all they get are results about hats, they'll be very disappointed (and probably won't come back).
In conclusion, if you're looking for an excellent place to start, always keep simplicity in mind. It's tempting to want to add all kinds of bells and whistles when designing your website – but that can easily lead down the path towards confusion! Instead, keep everything simple, so people know how to use it right away (and will therefore be more likely to stick around).