by Sharon Jones
Photo by You X Ventures on Unsplash
When running your own business, you can sometimes find yourself a little stuck on what path to take next. If you haven't already, refer to your business plan to get reinspired and refresh your mind with your original plans and goals. Maybe your goals have changed slightly, if so, you will need to get started on an amended business plan. We are here to help guide you in what your goals might be and how to grow your business that little bit more. Please keep reading for our tips.
Online
If your business is not online, where have you been? Being online is essential to running a business in 2020. Everyone uses the internet, whether it's to look up football scores, how to change a car tire or even someone like you who is looking for advice, there is nothing people won't turn to the internet for. If you do not have a website, then it's time to start thinking about getting one or you will be missing out on potential business to your competitors.
If you are online, that's great. Review your website and make sure it is modern and user-friendly. If you are finding that you are not getting enough traffic to your website, try and think of ways to improve it. This could be setting up adverts on social media, google or through an online directory. You can also look at putting keywords into your website so you appear higher on the search engine list.
Suppliers
To make more profit take a look at what you are spending and see what cutbacks you can make. It is always good to shop around with suppliers to find better deals or even negotiate with your existing ones. Many different suppliers cater to various industries so find one that is right for you. If you are in the food business, it is always good to have a reliable Contract food manufacturing company to fill, label and package your products. Find a company that is up to date with hygiene and offers a reliable service. For more fabric manufacturers, find an ethical company and help guide you through the process. Whatever industry you are in do your research and get a few comparables before signing.
Loyalty
When customers love your product and service they tend to be loyal, but you can lose them quickly when competitors off better incentives to lure them away from you. Thank your customers for staying loyal by creating a loyalty scheme, this will entice the customer to use you over competitors as they want to get a reward at the end of your loyalty card. This will also drive up your revenue as customers will spend more to get the freebie at the end.
Franchising
If your business is doing great and you are unsure about how to expand, you should consider franchising. Find out if it's the best way forward for you by talking to a business advisor.
There are many ways to help expand your business and we have started you off with a few. For more business tips, check out Tips for Building the Best Team Possible for your Small Business.