by Sharon Jones

Small business owners will not be a stranger to having to fulfil many different roles and at times can find that they are swarmed with their workload. This means that they don’t have a good work-life balance and can struggle to grow their business. It takes time to achieve growth and your not going to achieve this when all your time is consumed from the daily runnings of a business. 

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This is where outsourcing comes into play. Although it can be difficult to relinquish the power of certain areas of your business you should be making use of outsourcing and remember you’re employing them to look after time-consuming tasks so ultimately you’re still in full control, just with a helping hand. It particularly comes in handy when you’re not ready to employ permanent staff but do require someone else to complete some tasks. 

Have a look below at some of the essential outsourcing areas for any small business to use: 

Social Media Marketing 

Social media marketing is now a huge area of marketing for most businesses however, it is a very time-consuming one. Between the understanding of the ideal platforms, reaching the right target audiences and needing to maintain a relevant and frequent presence online it can become a very tedious task. It is an essential one for success though, there is an abundance of people who are now skilled in this area including freelancers, influencers and social media managers. 

Virtual Services 

Using virtual services allows you to work from anywhere whilst still being able to provide a solid, contactable platform for your customers. You can make use of an address that will make you appear larger, use a virtual assistant and receptionist, which is definitely going to free up some time and help to increase sales. 

Accountancy 

This is one of the most commonly outsourced areas for a business It takes up time, can be complex and at times needs insider knowledge to make sure you’re following the rules properly. If you’ve done your taxes yourself before then you’ll definitely understand and appreciate outsourcing this area. 

Data Entry 

It goes without saying that data entry takes up a lot of time especially when you have databases to maintain. This makes it perfect for outsourcing, as there is a large range of service you can use to complete this simple yet time-consuming job. It's much more cost-effective to use a skilled data entry clerk and save using yours or your skilled employees time. 

These four areas are some of the most commonly outsourced areas and some of the most time-consuming making them ideal candidates. Using outsourcing as a way to alleviate some of the pressures from trying to run an entire business is going to ultimately help you to focus on the growth of your business in the long-run and hopefully give you the chance of a better work-life balance. 

Do you have any other areas that are ideal for outsourcing? Please share them in the comments below.